The cynical exploit the gullible

      The cynical exploit the gullible
Here is a classic example of how the cynical exploit the gullible--by appealing to notions of "value" ungrounded in reality. And on the cost side, consider the case of Erin McDonald, as reported by the Daily Caller:

The Department of Health and Human Services has crowned a YouTube video entitled "Forget About The Price Tag" as the grand prize winner in a contest meant to encourage young people to sign up for Obamacare. . . .
Without a hint of irony, McDonald sings her chorus: "Ain't about the, uh, cha-ching cha-ching. Ain't about the, yeah, bla-bling bla-bling. Affordable Care Act. Don't worry 'bout the price tag."
This is somehow supposed to persuade young, healthy adults to pay inflated premiums so as to subsidize old and sick people's price-controlled policies.